Question
a.
Fierce competition, government regulation, internal processes, imperative for customized marketing
b.
Fierce competition, government deregulation, need to revamp internal processes, imperative for customized marketing
c.
Fierce innovation, government support, external processes, imperative for generic marketing
d.
Fierce competition, government oversight, need for operational processes, imperative for standardized marketing
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Q. What were the four significant factors that initially drove many companies to adopt data warehousing?
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